typepad.com/photos/uncategorized/2007/07/31/judith.jpg" border="0" style="FLOAT: left; MARGIN: 0px 5px 5px 0px" /> My partner in The Money Gym, Judith Morgan has been holding many calls with potential Gold Express members this week, keen to get in before the midnight tonight (31 July) deadline, to secure their bonuses, and interestingly, one question is coming up again and again.

"If I invest £3554 with the Money Gym, what will be my ROI and how fast will it happen"

Before I tell you Judith’s answer to this, I would like to go into ROI or "Return On Investment" in a bit more detail, as not many people understand it properly.  I cover it quite a bit in my book "The Money Gym: Ultimate Wealth Workout"  because it’s very important to know what it is and how it can change, especially if you are thinking of going self employed or starting a business.

WHAT IS ROI?

The useful thing about the ROI model is that it can be used to compare any potential wealth creation activity, to compare a property deal with a business deal, a stock market investment with an internet opportunity.

When you first get interested in Wealth Creation one of the first questions is ’so how do I find these investment, property or business opportunities’? 

A little bit later, you will find that you are overwhelmed with all the possibilities and opportunities are jumping out at you from every corner. 

So how can you tell which ones to pursue?

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typepad.com/photos/uncategorized/2007/07/30/richschefren_2.jpg" border="0" style="FLOAT: left; MARGIN: 0px 5px 5px 0px" /> I spent the whole weekend with rich schefren and before you jump to conclusions, while he’s certainly cute, it’s not what you might think!

You may know already that I’m on his Business Growth System Programme – a group coaching programme for Entrepreneurs.  I’ve shared some of the many, many revelations I’ve had about our business over the last six months, as a result of Rich’s work, with readers of our ezine. 

I first heard about Rich when he released his “Manifesto” which was absolutely brilliant and required reading for all business owners (if you haven’t read it yet, download it here). 

He then added to it, with the Missing Chapter and the Final Chapter and they are both genius too.

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Nicola Cairncross, author of "The Money Gym: Ultimate Wealth Workout" discusses debt with business partner Judith Morgan. Why do people get into debt in the first place, how can they manage their debt, which strategy is best? Working with credit cards, should you pay off your debt before you start to invest, is debt consolidation a good idea and how can they ultimately learn how to earn more money so it never happens again!

Founder Of The Money Gym, Nicola Cairncross says:

I’ve got some lovely property freebies for you today, and a couple of great resources, and a total tip off for you!  But first, a little story….I went to a ladies networking event recently and after my presentation, which featured my two specialist topics, property and internet marketing heavily, a lady in her early fifties came up to me and quietly asked me if I could comment on her situation.

Bear in mind, I had talked quite a lot in my presentation about what property investor and sometime mentor, Maria Davies, calls the "Deadly Express" effect, the dangers of believing the doom-mongering headlines in the paper, learning to read behind those headlines and to do one’s own research on websites such as the Office of the Deputy Prime Minister’s where they list property statistics on every area in the country.

So nobody in the room was under any illusions about the non-existant forthcoming property crash…

This lady, lets call her Roz, was scraping out a meagre income via her alternative therapy business (I can’t remember what she did exactly), however she owned her flat in Hove outright, which was worth £247,000 or thereabouts.

The first thing I asked her was "what are your outgoings and do you want more clients for your business?" and she replied "yes, but she wasn’t sure if she could handle more, as she was often quite ill". 

She told be that her outgoings were about £2000 a month and I asked her what amount per month would give her a good standard of living.  "Ooooh, about £3000 would be lovely", she replied.

If she had just said yes, she wanted more clients, I would have then talked to her about ….

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Our lil’ ole Podcast on iTunes is starting to get noticed now!  On The Melcrum Blog they are talking about how long podcasts should be and then go on to say:

"On iTunes, there’s a huge difference in podcast lengths ranging from 1 minute to over an hour:

Russell Brand’s Radio 2 podcast (currently #1 on iTunes): 64 minutes.

Chris Moyles’ podcast: 30 minutes, daily, gets tens of thousands of downloads. (700,000 listen to his live breakfast show).

National Geographic: 1-4 minutes

Ricky Gervais: 3-8 minutes

Business Week: 10 minutes

Marketing Voices: 10-15 minutes

London Business School: 10-12 minutes but also one of 26 minutes

Telegraph podcast: 25 minutes

Mac Format USA: 30 minutes

The Money Gym: 50-60 Minutes

For immediate release: 55-65 minutes

The MacCast: 55-80 minutes

On that Mac Format one, it’s the podcast of the magazine of the same name. The presenter spoke at last years Podcastcon UK and has years of professional broadcast experience. It’s his view that….."

READ MORE HERE >>>

And even more excitingly than being on the same list as Russell Brand and Ricky Gervais is the news that over 80 people a day - and climbing - are downloading our podcast as evidenced when I idly clicked on the graph tab in our podcast software!

typepad.com/photos/uncategorized/2007/07/26/podcast_downloads_daily.png">typepad.com/photos/uncategorized/2007/07/26/podcast_downloads_daily.png" border="0" style="FLOAT: left; MARGIN: 0px 5px 5px 0px" />

Nicola Cairncross, Wealth Coach and founder of The Money Gym Club talks to Mike Segall, founder of Central Debt Management Ltd about good debt v bad debt, how to manage your debt, why people get into debt and how to use other people’s money (safely!) to make your first million.

Judith, as we speak, is winging her way down to our house for a "skills-swap" with Steve.  I’m a bit hazy on what skills they are swapping, but it involves spreadsheets and a microphone (he’s busy rigging it all up now).  We will all have lunch together and go over the cashflow for the Money Gym (see my other post about that) as it nearly co-incides with our quarterly board meeting. 

Before she left though she found time to do FIVE, count them, FIVE introductory calls for Gold Express, after my mailout on Monday about the ten spaces available and the Summer Special Offer.  And she found time to do the funniest blog I’ve read for a long time…..

Judith says …..

Nicola says:  Judith has moved me quite profoundly with her latest blog posting on the topic of Wealth Gurus from overseas, and I wanted to share it here.  She says more eloquently than me something that many of us have been thinking for a while.

Judith says: 

Nicola Cairncross is the author of "The Money Gym: Ultimate Wealth Workout" (http://www.TheMoneyGym.com/Book) which is also available on Amazon.com. In this audio version of the book, Nicola, business partner, Judith Morgan and ex-client and now Money Gym Wealth Coach Philly Richards explore Chapter 2, about your beliefs, behaviours and attitudes to making money and wealth, and how they may be holding you back on your wealth creation journey.

Nicola Cairncross is the author of "The Money Gym: Ultimate Wealth Workout" (http://www.TheMoneyGym.com/Book) which is also available on Amazon.com. In this audio version of the book, Nicola and Money Gym partner and wealth coach Judith Morgan explore Chapter 1, which is all about discovering where you are now with your personal finances, and your wealth creation journey.