A Wealth Creation Dream Come True

This week a long time wealth creation dream of mine came true….but before I tell you about that, I’ll tell you about my mad exciting week first!

Last Tuesday it was my boy Nelson’s 12th birthday so he, Phoebe and I went to Brighton to their favourite restaurant, Yo! Sushi, where they got through frightening amounts of….you guessed it, sushi, then we all went to see “Fame – The Movie”

This was great not only because I love all that singing and dancing “luvvie” stuff, but because the graduation ceremony gave me the best quotes on success I’ve come across for a while, but how to get hold of it?

I scoured YouTube but the film is too new for it to be up there yet, so I sent out a few tweets and an email to our Money Gym Google groups. It took a couple of days but Carrie Eddins emailed the speech back for me to use in my presentation on success on the “Really Useful Internet Day”

When I thanked her, thinking she must have had it downloaded or something, she said”I walked past the cinema, and thought..if  it ’s screened when I walk past then I will watch it again.. and it was. I watched it missed a bit and then it was immediately screened again!! It was fun in the end!!”

Wow, thanks again Carrie, that’s helpfulness above and beyond the call of duty!  Our google group and the people in it, is amazing.  Just think, if that’s the Silver level group support, imagine what the Money Gym Boardroom google group will be able to do for YOUR business!
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Karen, Co-Incidence & More Fun At The Crown & Anchor

Well I came third in our Friday night social evening game of Texas “No Limits” Hold’em last week so I was very happpy.  It was a great fun evening too, with the chill con carne and pizza going down well, and masses left for Saturday night’s X-Factor first week of Bootcamp gathering. And down to the final tables both games on Monday at the Crown & Anchor, third in the cash game – £12.50 which covered my night’s entertainment and dinner LOL.

Tickets are selling steadily and well for the “Really Useful Internet Day” next Saturday – yes! that’s right, only 8 days to go now, as I write this on Friday 2nd October.  OUr gang have had a good crack at the tickets in advance, and several of my internet marketing buddies are mailing over the weekend, including @NeilAsher and @MarkAnastasi, thanks guys!

Neil’s done an interesting promotion, where he gives value to his mailinig list by analysing my sales page, and that of another mate of his at the same time, highlighting the bits that stand out and how different styles work for different markets.  Here is what he sent to his list

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Business Profits & Success | You Need A Website!

I believe that the ability to create an effective online presence is absolutely crucial for any business.  If you are in business and not online, then you are leaving so much money on the table it’s unreal.

Every business needs a website, and not all websites are created equal sadly.

I’ll go further, there is NO real world business that can not benefit from having a coherent online presence.

I have one for The Money Gym (this one!), for my speaking/writing activities at NicolaCairncross.com, one for my Greek Property business, and made one for my friends Rona & Adrian, who lent me their gorgeous holiday home for rent, in Casares, Spain.  In fact, have a business idea, I make a website for it.  It helps me think through the offer and test the market, via quick free traffic.

Just think about it, for a second.

If you were out and about, and met two interesting people who both had a product or service that solved a problem you had, but only one of them had a website URL on their card, which one are you more likely to check out online and then use?  The one with the website of course!

Especially if that website was simple, colourful, professional looking, let you know about the people behind the business, and outlined the product or service, along with giving you some useful information on the topic of interest AND gave you the contact details.  Or a free gift of some kind, in return for your name and email, if you are not ready to call or email them yet.

So why don’t more businesses do it?

Because they think it’s complicated and expensive – but of course it’s not.

So, today I want to talk to you about how easy it is to do just that, and which elements you need to concentrate on first.

Nicola’s Quick 15 Point Step By Step Plan To Get Your Business Online & Making Your Money

1.  Visit https://adwords.google.com/select/KeywordToolExternal and put in the key phrase you imagine your visitor would use to find your product or service

2.  It will show the results for the country you are in and the Global Search Results – click the column headers to sort by biggest numbers first on local or global.  Make a note of the top 10-20 relevent key phrases.

3.  Remember that these results are per month – this is the size of your potential market and customer base (even if you are usually very local, you can sell them SOMETHING surely!)

4.  Talking of local, while you are there, Add your business to Google Local www.google.com/local/add

5.  Buy a domain name which includes one of the most searched terms in your niche

6.  Get some decent, cheap hosting at someone like FunkyDomainNames.com or Hostgator.com

7.  Look for the link in your Control Panel to install a Wordpress blog on your hosting (it usually takes just one click – you will be amazed)

8.  Choose a theme you like and start adding information of interest to your ideal customer

9.  Find out how to enhance your blog website for customers and search engines alike with plugins

10.  Create a Facebook Page with the same name as your blog website and hook them up so that your Page shows on your blog/website and your site updates your Page

11.  Create a Twitter account in the same name as your blog website & Facebook page and hook them up with the TwitterTools plugin so they update each other

12.  Go create a profile and list your site at Technorati, StumbleUpon, Digg and any others you can be bothered with

13.  Create a YouTube channel in the name of your business and start “Favouriting” videos that would be of interest to your ideal customer and hook it up to your main site with a URL in the channel description.

14.  Hook up your blog/website to some sort of List Manager, we recommend Total Business Cart if you want to sell things or aWeber or GetResponse if you want to just recommend other people’s product or services

15.  Start selling stuff or recommending stuff and put yourself in REAL DANGER of making some money online!

Then just keep adding useful information to your blog website, which will update your Twitter and Facebook page, the search engines and blog directories.

As soon as you start making some money, invest a certain % of it into hiring the professionals to take your brilliant foundations you have built and take your business stratospheric.

How simple was that?

So why are you not doing it then?

If you did just those 15 Steps, you would be way ahead of MOST if not ALL of your competitors, I can guarantee you that!

HOWEVER!

If you STILL feel you need help and encouragement on getting going with making your business work online, then come along to our “Really Useful Internet Day” on Saturday 10th October 2009.

One day, just three experts, no bull, no hype, just down to earth practical stuff that you can put to work for you, making you more money from your business, or creating a second income for you, right now!

Seats are already flying out to our Silver, Silver Elite, Membership Club Magic and Gold clients, and the only way to make sure you get notified before the info page goes live at 12 noon on Friday, is to get on the VIP Priority Mailing list here

http://www.themoneygym.com/internetday

See you there!

Nicola

p.s. Tickets are only £25, it’s all going to the Big Issue and they are tax deductible if you have a business.  Don’t muck about, this is a day that could change your business life.

http://www.themoneygym.com/internetday

Susan Boyle | Wild Horses | Update

Well, back in April 2009 I wrote about Susan Boyle and her inspiring story. If you have been wondering what Susan Boyle’s been up to, and indeed if she is ok, then here she is in HD singing her new single “Wild Horses” singing on the America’s Got Talent final.  She looks fine!

Britain’s Got Talent | Susan Boyle | Dreamed A Dream (And Achieved It)

I’m always banging on about overnight success taking at least 10 years but Scotland’s own Susan Boyle, who stunned Britain’s Got Talent judges and audiences alike this Saturday, took nearly 47 years to become an overnight success.  Watch this video and enjoy! I’ve been watching it daily and loving it!

There are so MANY wonderful moments in this video – from Ant & Dec’s gleeful little boy expressions, to Simon Cowell’s sigh of happiness – he’s already offered her a record deal apparently.

The media from the UK to Australia are running stories and even my internet marketing maties are Twittering about Susan Boyle from West Lothian Scotland, a collection of little villages apparently!

Here’s a video of Susan singing “Cry Me A River” on a charity CD from 1999.

Other highlights from Saturday include the dance act Flawless and you can watch the YouTube video here >>>

BTW, YouTube disabling the embed function for some of these videos must be losing them market share eh?

Ethical Business On The Rise | Big Issue Founder Speaks

Here’s a video of Big Issue founder John Bird on You Tube talking at the British Library on the rise and rise of ethical business.

We also interviewed Anthony North, Head of Fundraising on what gets him up in the morning, and what The Big Issue plan to do with our donation.  Listen here >>>

And here’s a link to rather controversial article whre John says the only solution to the homeless problem is to ……lock up the homeless!    Read more here >>>

Money Gym Gold Video Entry – Susanne Jorgensen

Susanne Jorgensen from The Singles Gym kicks off the Money Gym Gold competition entries with this great video – in spite of a sore throat. If you think Susanne should win “Gold For Christmas” vote for her now by clicking the “Bookmark” button below.  Nicola will choose the winner from the person with the most votes on Digg particularly.

If you want to enter, you can do so in writing via the comments box on this post here >>>

Or by video.  Just read the guidelines on what to cover here and then upload your video to YouTube and email nicola [at] themoneygym.com to let her know you have entered and the URL of your video.

Change | Exciting Or Scary?

Fantastic and thought provoking video on the progression of information technology, and the rate of change and how it’s accelerating, researched by Karl Fisch, Scott McLeod, and Jeff Bronman.

I suggest that, while you watch it, notice your reaction – are you feeling excited or scared and overwhelmed?

Change is all around us, change is happening and you have to embrace it and, if you are in business, take advantage of it.  This is the biggest, fastest, most exciting “gold rush” to happen in the history of humanity and you can ride that train if you open your mind.

We all know China is coming online and the bit about China rapidly becoming the biggest English speaking country in the world just blew my mind…..

How Can You Mend A Broken Heart?

So, how can you mend a broken heart?  And why am I asking…………….ah, there’s a story!

One way is through music I believe, and here is a link to the amazing Al Green, performing his seminal song of the same name on YouTube – total magic.

Did you enjoy that?  I love that song…..anything by Al Green is ok by me.

Another way to mend a broken heart, believe it or not, is to twitter it away……….yes, that thing called twitter can indeed mend a broken heart – more particularly a child’s broken heart.

Isn’t that amazing?

Did you get involved in DrMani’s Tweet_A_Thon on Twitter yesterday?  A great example of internet marketing helping to make a difference…he raised $36,000 in total, I believe.  How many new hearts is that, I wonder?

Dr Mani is a very well respected Indian heart surgeon, who uses internet marketing to raise money for operations for kids with congenital heart defects.  He holds a blog-a-thon every year, to raise money, but this year he held a 24 hour Tweet_A_Thon on Twitter.  See how it went at

I completely re-wrote the property chapter of my Money Gym book for the event, and even though I was sitting in the audience at WIS UK 2008, I knew I was doing my bit!  Benefit to me? Lots of new followers on Twitter.

Get access to ALL the celebrity guest donations, including my “Leaked Property Chapter” and three audio chapters of the book, for a $25 donation to Heart Kids here:

http://chdinfo.com/tgift/

I will be sending that chapter out to eveyone who has bought the ebook from our site, as a special bonus….I’m thinking about sending the newly finished audio version to the ebook/bundle purchasers too!

Two presentations stood out at WIS yesterday – Debra Thompson Roedl and Sean Roach, the latter because of his scary news about the fact that, when you sign up to Facebook and MySpace and even Linked In, you are signing away the rights to any of your own copyrighted content that you post on the site.  Blimey!

I went to WIS specifically to support Tim Brocklehurst who presented yesterday morning – unluckily, his powerpoint did not work, after the first half an hour – a speaker’s nightmare!    I’m not sure I could present without my little pictures to remind me what to say!

2 Days | Central London | £25.00 to Great Ormond St Hospital

Talking of my presenting…..I’m working on my hour slot for next week – the topic is TOP SECRET still but I’m really excited about it.  Totally new stuff for me and VERY powerful.

Talking of next week…….We are being blown away by the sales of our “Money Gym Presents…..Brett McFall Live” event next weekend.

We have exceeded our initial target of 120 attendees still with one week to go, and having changed venue, have capacity in the new venue, for only 97 more people!!

97 divided by 2 = 48 more bookings on average (most people booking for two).

If you are wavering, take action now as the new venue – the Mayfair Cavendish Conference Centre – are very strict.  You must book in advance as it will be sold out by……Thursday, I estimate.

As you know, all ticket sale proceeds to Great Ormond St Hospital remember so secure your seat, event if you or your friend MAY not make it, it’s a good cause.

http://www.themoneygym.com/brettmcfall

See you there!

Nicola

Loved this: Where The Hell Is Matt?

Time to smile!

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