|
Dear Friend
THE REAL WORLD
You may have heard rumblings in the
ezine about our new Money Gym membership
site being launched soon...
WHAT’S NEW?
 As you know,
membership sites are a “Good Thing”
which is something I’ve known
intellectually since 1999 when I read
“Striking It Rich.com” by Jaclyn Easton,
but which I obviously didn’t know in “my
bones” so, amazingly, it’s not been a
priority, when perhaps it should have
been!
The reason for that is that we have
flirted with membership sites in the
past but have never really found
software that we liked. Now we have
found what we think is “best of breed”
and we are going with it despite some
initial limitations.
A further sign from TUT was that I had a
meeting last week with someone I respect
enormously – big player in ecommerce at
a very high level – and who is also a
shareholder of ArtistManager ltd, who
was telling me about these amazing
friends of his, who have a great
membership software company, that really
delivers, and some great features coming
soon…..and guess what? Same company.
WHY?
My mindmap for the site starts off with
the “why” – why do you want a membership
site?
One of the biggest why’s is, that since
putting up
The Money Gym Platinum
membership to more reflect the value the
Platinum clients get out of it (hundreds
of thousands of great British pounds,
and often millions!!) The Money Gym has
become more inaccessible for a lot of
people.
This doesn’t fit with my passion and my
life’s mission, which is to spread the
word about Financial Intelligence to as
many people, particularly women, as
possible. So that, as few of them as
possible, go through what I have been
through around money, earning well,
giving value, not over-working. Not to
mention the self worth, responsibility
and guilt issues (now don’t’ get me
started LOL!).
 So we had to find a way to make all the
materials, the knowledge, the support of
the amazing community that has grown up
around
The Money Gym available to more
people.
Worldwide, ideally.
We also wanted to create a robust
content management system for all the
stuff we have collected, written,
filmed, created, recorded…
Also, lots of other people are starting
membership sites, and while I believe
there is more than enough members for
everyone and more, I want to be there at
the beginning of this wave, as the Money
Gym was the first of the UK wealth
creation education companies and I
absolutely HATE being left behind!!
With all the folks from overseas coming
into the UK market, the Russ Whitney’s,
the Inside Tracks, the Roger Hamiltons,
not to mention all the network marketing
online education companies, like LogicL
and Success University, we want to
establish ourselves as THE market leader
in Europe – the British market leader -
for specialist wealth coaching,
particularly in the online and 1:2:1
market.
There will always be people who have
never heard of NLP, of life coaching, of
the personal development movement, who
would rather die, than dance in public,
or hug a stranger, and I feel they
should have access to this stuff too.
But we want to keep it down to earth,
practical, real, intimate and
affordable.
WHAT’S INCLUDED?
1. An unlimited Free membership level,
where you get access to read the forums,
and to some of the videos, Powerpoint,
PDF and Excel materials, reports and
articles.
2. There is a Silver Level, limited to
1000 people at any one time, where you
can access and participate in forums,
dial into a MONTHLY wealth coaching
group “surgery” call, (yes, we are
taking them private again) and get loads
of support and access to our experts.
3. There will be a Gold Level, limited
to 100 people at any one time, where you
can join a WEEKLY group wealth coaching
call, a MONTHLY private 1:2:1 session
with your wealth coach, email backup
from your coach, among other great
benefits and bonuses.
4. Then there is the existing Platinum
level, which we have just decided to
limit the numbers on, too. TWICE MONTHLY
1:2:1 coaching, WEEKLY group calls,
unlimited email backup, 4 x 2 day
workshops per year, Wealth Dynamics
Profiling, an Amazon Gift Voucher for
£100 to start off your wealth library,
and much more.
For hotel, coaching and logistical
reasons, the Platinum level has to be
limited in multiples of 20, and we have
decided that the maximum clients we want
to work with at any one time, is 60 in
total. We have around 20 Platinum
clients, at any one time now, so we are
deliberating on our three options;
closing the doors when the membership
site Silver and Gold levels launch,
going to 40, or going to 60. We are
um’ing and ah’ing about that now.
BONUSES
There will NOT be hundreds of these!! We
have lots of great stuff and we are talking
to and carefully selecting strategic partners.
We will include a
signed copy of “The Money Gym” book and,
at certain levels, a personal Wealth
Profile using Roger Hamilton’s excellent
system. Roger’s come in for some flak
recently, but we like it and use it
regularly.
WHAT ABOUT US, WE
JOINED ALREADY?
 Our first priority is to move over
existing Money Gym members – of whatever
level they joined at. We will be
emailing them, to alert them to register
at the new site. Then we will upgrade
them according to the membership / offer
levels they had before – THANK GOD!! for
TotalBusinessCart and their
autoresponder system for dividing up the
database!! We mostly know who has joined
and paid for what, when, and what we
promised them, since 2003.
Then we will give priority to previous
Money Gym members, then people who have
ever been my internet mentoring clients,
or customers of our various tele-class
offerings. Then members of our
discussion groups and mailing list of
over 10,000 nowadays.
Then the general public, via our
existing affiliates and our strategic
partners – like Maria Davies, Andy Shaw,
Alan Forrest Smith, Marcus De Maria,
Tamkin Riaz and co. Only people we know,
like and trust though, not everyone and
his dog!
Then finally we will turn on the Google
Adwords and start the serious business
of tracking conversions from cold
traffic, ezine readers, online articles,
press releases, forum participation,
social networking…….and I’ll report
back, don’t you worry.
TIMING
Bearing in mind we are moving house
(eek! Remember last time……no broadband
for 6 weeks!), we are just firming this
launch schedule up now. I’m using a
great new planning tool, courtesy of
Rich Schefren’s coaching programme, but
we will finish up with a public launch
date of mid May. So we will be starting
the first timed membership “early bird”
offers in late April, early May.
WHAT’S IN IT FOR
YOU?
You may well ask… As well as the chance
to join this amazing community online,
you mean?
AFFILIATE
COMMISSION
There’s Affiliate Commission in it for
you – my lovely ezine readers - decided
just today. With specially created
tools, emails and media, and dedicated
Affiliates Support.
SILVER – we will pay around £10 a month
per paid up member recommended by you.
Ongoing, for ever. Exact figures depend
on how the software handles VAT etc.
GOLD – we will pay around £50 a month,
per paid up member recommended by you.
Ongoing, for ever. Ditto on the
software…
PLATINUM – we pay £500 commission per
paid up member recommended by you, who
stays the full first year. If the person
pays up front, you earn up front.
Payment by instalments, you earn in
instalments.
We will be mailing all existing
affiliates, asking them if they want to
get involved in the launch promotion. If
you want to become an affiliate,
register your interest here and you will
be included in this mailing. You will be
then invited to register at the new
site, where we are creating special
tools for you to use in your promotion.
Judith Morgan will be hosting a
teleclass on how to make money, even if
you don’t have a mailing list, and then
providing ongoing support in the short
term, till we find a dedicated
Affiliates Manager.
COMING SOON TO A
COMPUTER NEAR YOU…
Everyone knows that the success or
failure of a membership site depends on
the community of people using it and the
quality of the materials contained
within it.
I think there is still a huge place for
a content rich, down to earth,
practical, general Wealth Creation site,
and definitely for one aimed at the
Brits / Europeans. I believe the amount
of great material we have at the Money
Gym, and my ongoing passion for the
subjects covered (I’m still not bored
yet, after nearly 10 years! What price
ADD now then!) will help The Money Gym
membership site takes its place with the
other great membership sites.
Watch your inboxes as we will let you
know about every development first.
THE VIRTUAL WORLD
Hermione has been busy in
Second Life.
She's not only been perfecting her new
look but has also secured the land deal she found,
interviewed several architects and
narrowed it down to two, and rented a
Mediterranean villa for a month or two,
until the project is finished. I'll hand
over to her now...
 "It got to the point where I couldn't
keep popping back to The Money Gym
office to get changed. The office
across from ours had been rented out and it was
embarrassing getting undressed in some
very public conditions! I bought some blinds but
lost them somehow while trying to
install them – a common theme for me,
although I have found out how to move
things without spinning them into the
floor and walls.
While chatting to one of my preferred
architects, I mentioned that I was house
hunting and he said I was welcome to
rent one of the villas he's built on his
biotech/pharma island for a couple of
months. It's fab, completely private,
with a fire pit tiki hut, a fountain
grotto, with dolphins and whales and
even a tame octopus just in the sea by
the villa’s pool.
Today I dropped by the ICT Library for
Social Research. They have loads of
great reports on social networking and
other interesting topics about human
behaviour in Multiplayer games like
Second Life. I was looking for business
stuff.
How did I get there? Not sure, I must
have clicked a link somewhere for sure.
My ADD plays up horribly in SL.
What was I supposed to be doing?
Paying Chester Orbit for the land we are
buying in SL. The rental from the luxury
beachfront properties FenwayMonster
Greene is going to build us, on that
land, will cover all the Money Gym
expenses in Second Life (and my shopping
habits) I hope.
I think I must have clicked a link from
Pebbles Hannya or Strachan Ofarrel whose
Market Truths Ltd company rents space
from Chester, on Depo's new business
partk, and who have produced a couple of
reports I want to get my hands on,
particularly the one on the Real Estate
market in SL.
You can buy their reports online at
their RL site http://sl.markettruths.com
for US$50 or in-world for L$17 (or L$14
if you are a member of their research
panel which is what I was trying to join
when I first arrived at their office -
oops! that's what I was doing....back
inworld I go!)
Market Truths won the Second Life
business plan competition, run by The
Electric Sheep Company and Edelman. Part
of the prize was the use of an island so
how they ended up Depo Consulting's
business park is a mystery that I will
have to investigate. Read more about the
awards at the excellent Business
Communicators of Second Life blog
http://freshtakes.typepad.com/sl_communicators/2007/02/market_truths_w.html
or The Electric Sheep Company’s "Out to
Pasture" blog.
Before I do any more business in-world,
I must change out of the nifty red plaid
mini outfit and thigh boots I was
wearing to meet Marissa Meltzer in the
Blarney Stone bar in the Dublin sim last
night. It's a bit short for business
wear and shows my (admittedly cute) butt
rather too much!
I heard about the Blarney Stone Bar and
Ham Rambler's Dublin sim from the SL
ezine "Second View" and it's a great
venue especially late pm / early
evening.
Today I got chatting to someone outside
the ITC Library who was a student
looking for her university in SL and she
was intrigued to hear about the Money
Gym Club, and the Business Women of
Second Life so I invited her along to
our first women's networking event on 5
May.
We are really excited about these - The
Money Gym Club is sponsoring a series of
networking / learning events for
business women in Second Life, starting
on 5th May.
Events will be kindly hosted at the
brand new Depo Consulting Business Park
and held every week at 11am SLT / PST,
which is 1pm EST/6pm GMT, a time we hope
is convenient for all RL and SL business
women. We can fit in 50 at at time which
is a lot for SL.
Featuring a series of high profile and
successful business women in SL,
speakers confirmed to date include, Ari
Topics covered each week will reflect
those taught by The Money Gym Club in SL
and RL; Business, Property, Stockmarket
and Internet Marketing - what we call
the Four Lanes of the Wealth
Superhighway.
Anyone is welcome - even guys! If you
would like to speak at one of our
events, just contact Hermione Watanabe
in-world.
Must write the marketing plan and a list
of most-wanted speakers for that this
week. I wonder if I could ask Anshe
Chung to speak for us...I've posted the
first hints on the Second Life Events
Blog and I'm just about to email Adam
Reuters..."
Have fun, we are...
Nicola & Hermione
 Nicola Cairncross
Wealth Coach
Internet Strategist
Professional Speaker
Author
Email
Steve
to have Nicola speaking at YOUR event >>>
|
One of the main reasons people start to consider turning a hobby or interest into a business or income flow is because they want to be set free from their job.
